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September 2012

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Social Media is still hot and will likely remain so until something comes along to unseat it. The problem is most companies that are doing Facebook on their own (it's easy, right?) are doing things wrong that can sabotage their own success. If your business is on Facebook, there are common mistakes that should be avoided. The point is to create interesting content that engages your target audience. Anything else is a waste of your time and money. As well, you are blowing a golden opportunity to grow your base of fanatics. There's actually a science behind keeping a social media presence. Yes, it's